San Francisco_

The Brief:
Create an experience that positions the brand as a premier tech company + serve as a recruitment tool for the engineering community. How might we design an immersive, edutaining experience and up-level the customer journey? 

My Role:
• Creative Direction/Concepting
• Content Strategy
• Client Whisperer
• Side by side collaboration with client marketing + event teams
• Space Planning + customer journey mapping
• Program Development
• Experience Design
• Environment Design

Deliverables:
• Graphic Identity + Design
• Digital, physical + social activations
• Engaging environment + program that brought the brand to life, fostering both networking + recruitment